1. About the Work
    For about 100 years, Aston Martin has been creating some of the world’s most luxurious cars, including the famous “Bond car” for the “007” film series. At the Geneva Motor Show this year, Aston Martin will be launching its latest transformation. Until now, Aston Martin has designed each of its cars around the three key brand concepts of “POWER", "BEAUTY" and "SOUL”. Now, however, they will be creating three separate cars, each of which will emphasize just one of the key brand concepts. For this show, WOW has created the concept movie that features each of these three concepts; “POWER”, “BEAUTY” and “SOUL”.

    作品について
    映画「007」シリーズのボンドカーとしても知られ、約100年に渡り世界最高級車を作り続けてきたAston Martinは、ジュネーブモーターショー2015を皮切りに大きな変革を遂げた。これまで、ブランドコンセプ トである POWER、BEAUTY、SOUL の3つをバランスよく1台のカーデザインに集約してきたが、2015 年からそれぞれを強調した3つの車種を発表。本作は、Aston Martinの 新らたな POWER、BEAUTY、 SOUL のそれぞれの世界をディレクションしたコンセプトムービー。

    Staff
    Creative Director: Takuma Nakazi (WOW)
    Art Director: Kohei Nakama (WOW)
    Designers: Tsutomu Miyajima (WOW), Tomoya Kimpara (WOW)
    Music composer: Masato Hatanaka
    Music Producer: Takafumi Tamura
    Producers: Yuki Tazaki (WOW)
    Executive Producer: Hiroshi Takahashi (WOW)

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    ▶WOW official website: w0w.co.jp/en/
    ▶facebook: facebook.com/w0winc
    ▶Twitter: twitter.com/wow_tokyo

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