Journey through the history of social media.
A collaboration of an entire motion graphics class. Starting with the history of the internet and how social media began, moving along to the photo explosion of sharing photos through Flickr. Then introducing the convenience of QR codes and how they can be used in every day life. Fallowed by iTunes: Ping. An integration of music, social media and concerts. And finishing up with the future of social media; augmented reality.
All sections done by Ex'pression student.
Special thanks to Radiohead for providing footage of the ping section.
Pirata, working in partnership with Peak15, approached us to create a promotional animation for the launch of a new recruitment platform called ‘Krow’; to help explain the benefits of the tool and express some of the core beliefs of the brand.
One of the key objectives of the piece was to explain the sophistication of the platform in a easy to understand way, while also engaging users on an emotional level.
We were responsible for all storyboarding, music, design and animation.