In this exclusive video interview, Jörg Preißinger of BMW Group Research and Technology explains how the prototype augmented-reality glasses his team have developed can make the solid parts of a car appear transparent.
Presented by Philips TV and Atomic Skis
Featuring: Pep Fujas, Eric Hjorleifson, Daron Rahlves, and Chris Benchetler
Music: First Aid Kit: 'My Silver Lining'
From the depth of the creative visuals to the groundbreaking, never-been-done-before scale of the shoot, Afterglow is being hailed as one of the most cinematically profound ski movies ever made. Deep pillows and Alaskan spines, all filmed at night, with massive lights, custom made LED suits, and a national governments worth of logistics, planning, and civil engineering.
Filmed as a partnership between Sweetgrass Productions, Philips TV, and the Swedish Agency Ahlstrand & Wållgren, it's two parts creativity, one part branded content, and a pinch of masochism for good measure. Overall, it's an incredibly unique partnership between our vision of skiing and the color and light technology behind the Philips Ambilight TV.
Supported by: Atomic, Freefly Systems (MOVI), NiteRider, Golden Alpine Holidays, Alyeska Resort & Talvista Lodge.
Shot on location at: Golden Alpine Holidays Sentry Lodge, Alyeska Resort, and the Alaskan Wilderness
Directed by Nick Waggoner & Mike Brown
Executive Producer Nick Waggoner
Produced by Zac Ramras, Mike Brown, and Max Santeusanio
Edited by Mike Brown
First AC Max Santeusanio
Aerial Cinematography by Nick Wolcott and Zac Ramras
Guides Cam McClellan and Ken Bibby
Gaffer Mark Stuen
Key Grip Kyle Metzger
Best Boy Grip Shane Treat
Cook AJ Frye
BTS Unit Jason Mannings
Agency Ahlstrand & Wållgren
Account Director Ulf Ahlstrand
Creative Director Joakim Wållgren
Account Manager Helena Bengtsson
Associate Creative Director Cristopher Gedda Westrell
Art Director Johan Schonfeldt
Agency Producer Mark Baughen, Colony
Transforming Céline campaign girl Daria Werbowy into a primordial goddess rising from and returning to the earth, the CGI-powered film explores ideas of nature, birth and death.
Conceived in collaboration with Warren Du Preez and Nick Thornton Jones for Creative Review’s Annual Creative Awards.
The capture side of the project was a one day shoot in Holborn studios London with FBFX Digital scanning, Frank Benhamou styling, Rebecca Louise Law creating floral installations, Raphael Salley on hair direction, and Ninni Nummela on makeup. An original music composition by Salvador Breed and Stijn Van Beek took a couple of weeks, as did the editing by Steve Ackroyd at Final Cut London.
Client : Creative Review
Model : Daria Werbowy
Direction : Warren Du Preez & Nick Thornton Jones
CGI : Analog
Creative Direction : Analog
Production : Thomas Brannigan (WNStudio) & Katie Bolan (Black Dog Film)
3D Scan/Prep : FBFX
Edit : Steve Ackroyd (Final Cut)
Flower : Rebecca Louise Law
Music : Salvador Breed & Stijn Van Beek
Stylist : Franck Benhamou
Make-Up : Ninni Nummeia
Hair : Raphael Salley
Nails : Ami Streets