Rick Enrico, CEO & Founder of SlideGenius.
"Presentations are the last mile in a sales process. Everyday we see businesses spend a tremendous amount of money in sales, marketing, branding and collateral just to get the meeting and we forget how important a well designed core presentation is within the engagement process.
Sales people are good storytellers, not designers. By providing them with just a“template” you’re doing them and the organization a huge dis-service. Sales executives need the support and the tools just like a pro golfer needs a caddie to win the US Open. Sure there’s a chance an expert could actually pull it off. But the margin of that happening is incredibly small and I wouldn’t take that bet. My point is when your brand matters most and the game, deal, or your job is on the line a well designed presentation is a wise investment."