For our Lyric Video for @OnlyTheFarrow We shot real performance footage and programmed an algorithm to form the footage properties with colors that produced real time shading. We then intertwined it with actual footage to give it this new wave technical aspect thus creating a hologram of the artist with said shapes. Everything had its own code assigned to each frame of the farrow. We also did not want to create visuals that were easily identifiable or predictable. Everything moves to the pulse of the song. In one motion like a sound wave or ocean wave we felt we captured it with a modern technical twist.
In November 2014, Roots Sports expanded to Houston in time for broadcasting the 2014/15 basketball season. They called on Pinto Pictures to produce a stand-out campaign that would make a lasting impression on the viewers and market.
Pinto Pictures handled creative, production and design, delivering a customizable graphics package, image spots and numerous promos.
Director :: Brian De Herrera-Schnering
Producer :: Krisi Olivero
Art Director :: Kevin Liotti
Designer :: Harrison Vincent
Audio Post :: Coupe Studios