N24 in cooperation with Heineking Media Group comissioned us to promote the advantages of the digital signage board in a thirty seconds spot for this project.
Since the fluid and effective transmission of communication is the main focus of the digital signage board, in this work we wanted to be able to convey information by means of a rotating animation in form of different rooms at the workplace, which symbolizes the easy communication- and workflow.
Once again, we tried to adapt technical resorts to the final message of the spot. Therefore we recreated a flowing 3D space full of reflection, that relates to the transparency and easygoing development of communication with the digital signage board.
Together with Soltegro's agency 0to9, we've directed and designed this short animation. It shows Soltegro's working philosophy: Bringing "Unexpected solutions for difficult problems!" We had the opportunity to work with different perspectives, including an isometric point of view similar to M.C. Escher’s optical illusions and a style that’s industrial and futuristic while keeping it playful.
Air Date: April 2015
Used for: Website promotional video
Producer / production company: 0to9
Motion Design Studio: Make ‘em Say