In this session, moderators David Mathison, Curator, Chief Digital Officer Summit; Founder, CDO Club and Mike Ellis, CEO of ForgeRock lead an interactive discussion on digital transformation and its impact on business strategy. The quest for the digital customer is driving technology change across the enterprise. Gartner predicts that by 2017, CMOs will outspend CIOs on technology. The panel discussion focused on the partnership between marketing and IT that is required for a successful digital transformation. The panel also discussed the challenge of meeting the ever-expanding requirements of the digital customer.