E! Is a one-stop-shop for everything pop culture and fashion-centric. Looking to create a more inclusive & engaging visual language they commissioned us to create the hero spot for their NYFW coverage.
Turning the traditional runway on its head we created a ‘static catwalk’ — a unique in-camera setup that let us bring everyone to the fashion.
The glamour, the runway, the fashion, all in one place. Only on E! Simple really.