1. A cautionary tale about an obsession with structure.

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  2. Devised by Dmitri Ivanovich Mendeleyev, the Periodic Table was formed in 1869. As of 2010 there are 118 chemical elements in the Periodic table. The classic formation of the table is of 18 vertical groups and 7 horizontal rows (known as periods). The Lanthanoids and Actinoids are usually separated out. Video and Transcript here: http://tonypritchard.wordpress.com/20...

    # vimeo.com/13420019 Uploaded 2,864 Plays 0 Comments
  3. Welcome to this tutorial on typographic hierarchy. We will be looking at word shape, copy analysis, syntax and semantics. Typographic hierarchy is about analysing text-based information and creating levels of importance based on the meaning of the words. The designer can determine the order in which the reader sees the information through basic typographic techniques such as changing the size, weight or position of the type. This activity is fundamental to typographic communication irrespective of choice of typeface.

    # vimeo.com/13418563 Uploaded 31.7K Plays 11 Comments



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