1. Every summer, Bridgeable hires three interns to work on a pro-bono project. This year, we're working with MaRS on the MyHealth initiative. We're designing solutions for new moms and their babies. In this episode we introduce Bridgeable, the interns, and the complex problem we need to solve. Next episode features design research!

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  2. In this episode, the team begins solving the problem of how to connect new moms with their health data. What would services around data look like? How might data be valuable to new moms? These are questions that the designership interns answer through the tools of design research, synthesis, and translation.

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  3. In this episode, the team ventures into the ambiguous, but exciting, world of co-creation. They learn how to recruit, plan, and facilitate a co-creation workshop. The video also features reactions from participants, and insights from Bridgeable’s team of senior designers.

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  4. In our final episode, the team creates a proof of concept for MaRS. Watch as they go through iterations, pivot, and eventually land at a really awesome new digital service called BabyBundle.

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The Designership: A Web Series About a Real Service Design Project

Bridgeable PRO

A four-part web series that follows the work of three interns who tackle a complex service design project for the first time.

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