1. Jenny Lee-Koksal, Chief Marketing & Digital Officer at Prime Financial Group, explains Prime's digital transformation journey, and the key focus points going forward.

    For Prime, becoming digitally-ready means leveraging technology to change the way we engage with clients to support personalised information and co-created services that promote growth, retention and build focused relationships.

    LEARN MORE: primefinancial.com.au

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  2. Jenny Lee-Koksal, Chief Marketing & Digital Officer at Prime Financial Group, explains Prime's 6 key digital goals and objectives.

    LEARN MORE: primefinancial.com.au

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  3. Jenny Lee-Koksal, Chief Marketing & Digital Officer at Prime Financial Group explains why a Chief Marketing & Digital Officer appointment is important.

    The appointment of the role signifies the pivotal change Prime, an Integrated Wealth Management Firm and an Accounting Firm Investor, has made primarily to better serve existing clients (Accounting Firm Partners and Wealth Management clients), and to become digitally ready to engage with clients who are seeking interactions and engagement across diverse digital and social communication touch points.

    LEARN MORE: primefinancial.com.au

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Prime: Digital & Social

Prime Financial Group PRO

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