1. Patrick Clair, in association with Will O'Rourke (including Glue Society and Revolver Film), designed this years identity for the TEDxSydney conference.

    TED's mantra is based around "Ideas Worth Sharing" so, when pondering how to create a visual identity for the event, we asked the very literal and simple question...
    "What does an idea look like?"

    Our resulting animations are inspired by the imagery of brain scans and neural networks.

    # vimeo.com/23099424 Uploaded 158K Plays 9 Comments
  2. The Museum of Modern Art needed to bring their brand to life in motion. They produce dozens of short-form promotional videos each year and were looking for a modular, branded solution that could be updated with new content to match the exhibition cycle. The full package reels are 30 minutes long and play on in-flight entertainment channels and on-screen in the museum.

    Client: MoMA
    Studio: Gretel
    Exectuive Creative Director: Greg Hahn
    Creative Director: Ryan Moore
    Producer: Ryan McLaughlin
    Design: Ryan Moore, Dylan Mulvaney
    Animation: Joe Russ, Irene Park

    # vimeo.com/72422116 Uploaded
  3. Winner of the 2015 Shorty Award for Best in B2B. Made entirely with stock footage from Dissolve.

    This Is a Generic Brand Video is a generic brand video of "This Is a Generic Brand Video," written by Kendra Eash for McSweeney's Internet Tendency: mcsweeneys.net/articles/this-is-a-generic-brand-video

    License the clips used at dissolve.com/generic

    The original piece is published on McSweeney’s: mcsweeneys.net/articles/this-is-a-generic-brand-video

    Narrated by Dallas McClain.

    For a generic take on political campaigns, watch This Is a Generic Presidential Campaign Ad: dissolve.com/gpca

    Music: “Piano Work 02” by rysktchkw
    Available under Creative Commons License from SoundCloud at soundcloud.com/rysktchkw/piano-work-02

    # vimeo.com/89527215 Uploaded 657K Plays 113 Comments
  4. With over 6,400 books written on branding, the subject has gotten complex. Yet simplicity is where the power exists. This video was conceived, written and narrated by award-winning designer, branding specialist and Fast Company blogger David Brier to distill branding down to its basics answering that basic question "What is branding?" Written simply with equally minimalistic motion graphics, this video unveils the magic, the spark and the simplicity that is branding in its most fundamental form. Perfect for entrepreneurs, CEOs, innovators, rebels and disruptors of any kind. Motion graphics by the talented Saar Oz.

    # vimeo.com/118408599 Uploaded
  5. A little story about the importance of branding made with love by INETDESIGN.

    Graphics inspired by: KFC, Oreo, Samsung, Mastercard, Milka, Disney, Tommy Hilfiger, Virgin, Lego, Apple, Burger King, Coca-Cola, Heineken, Adidas, Ikea, Skype, Google, Mars, Facebook, Nutella, Ford, Carlsberg, Star Wars. All product and company names or likenesses are trademarks™ or registered® trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.

    # vimeo.com/122829909 Uploaded

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