A short film made for the School of Life, explaining why on earth we read books and what they could do for us.
It was animated by myself and Ignatz Johnson Higham.
Voice over Alain de Botton
Sound Design J. Alexandra Roberts
Produced by madadamfilms.co.uk/
For the unveiling of Smart Car's new 'Against Dumb' initiative, we were asked to lend our animation prowess to their manifesto, which takes a bold stand against mindless over-consumption. Let's take the junk out of our collective trunk.
For their website relaunch, we were approached by Blitz, an award winning full-service agency from Santa Monica, California to help them explain the approach they use when working with clients. To achieve this we teamed up once again with Nord Nord to create a fun little world that breaks down the complexities Blitz's philosophy. We had to consider the output and possible interactivity options that might be added in the future. For this we developed a system of interconnected audio and video loops that can also be displayed in a linear animation, as displayed above. We additionally worked closely with them on the concept, wording and sound design.
Agency: Bureau Hardy Seiler
Directed by: Bureau Hardy Seiler, Nord Nord
Production: Bureau Hardy Seiler, Nord Nord
Project Management: Ricardo Ferrer Rivero
Graphic Design: Bureau Hardy Seiler
2D Animation: Jonathan Winkler
3D Animation: Inan Atalay, Dariusz Poroszewski
Sound Design: Torsten Strer