Directed by Coodie & Chike from Creative Control, the video takes the audience on an illustrated journey with Joey and Pro Era through Brooklyn. Taking inspiration from the illustrations of artist Evan Hecox, the goal was to capture the essence of the artists as the surrounding elements emphasized Joey’s lyrics.
Client: Green Label Sound
Directed by: Creative Control
Editors: Luke Infinger & Chike Ozah
Designer/Animator: Luke Infinger
Designer/Animator: Ben Gabelman
Designer/Animator: CJ Cook
Designer/Animator: Jordan Taylor
Special thanks to Joe Ball and Jon Gray.