1. Connected is a short film that depicts the Zen philosophy of everything and everyone in this world being connected.

    This concept is illustrated through the overlapping storylines of five New Yorkers who, encouraged by their unique Zazen Bear product, use zazen techniques to achieve calm and focus amidst their daily routines.

    For more information, please visit studiomatter.com/connected

    Creative Director: Justin Rigby
    Head Producer: Bonnie Choi
    Director of Photography: Austin Schmidt
    Music: Kaori Aström

    # vimeo.com/147852780 Uploaded
  2. The Zen Tree series, created and produced by Studio Matter, celebrates the Christmas season by presenting Zazen Bear's jewelry collections as ornaments decorating a forest of Christmas trees. Each film depicts a different time of day in one continuous take that culminates with a snowman in the shape of the brand’s mascot.

    The sets were constructed of miniature trees that utilize the actual jewelry items customers can purchase.

    For more information, please visit studiomatter.com/zentree05

    Created and produced by Studio Matter, 2015.

    Creative Director: Justin Rigby
    Head Producer: Bonnie Choi
    Director of Photography: Claudio Rietti
    Music: Kaori Aström
    Production Designer: Johanna B. Kelly
    Set Decorator: Brianne "Bri" Kuffell

    # vimeo.com/148218491 Uploaded
  3. The Zen Tree series, created and produced by Studio Matter, celebrates the Christmas season by presenting Zazen Bear's jewelry collections as ornaments decorating a forest of Christmas trees. Each film depicts a different time of day in one continuous take that culminates with a snowman in the shape of the brand’s mascot.

    The sets were constructed of miniature trees that utilize the actual jewelry items customers can purchase.

    For more information, please visit studiomatter.com/zentree01

    Created and produced by Studio Matter, 2015.

    Creative Director: Justin Rigby
    Head Producer: Bonnie Choi
    Director of Photography: Claudio Rietti
    Music: Kaori Aström
    Production Designer: Johanna B. Kelly
    Set Decorator: Brianne "Bri" Kuffell

    # vimeo.com/148218493 Uploaded
  4. The Brand explains the the simplicity and sophistication of the Zazen Bear brand through interviews with Marissa Haro, Design Director, and Merritt Robinson, Innovation Director, from Prophet who helped shape its aesthetics.

    For more information, please visit studiomatter.com/brand

    Created and produced by Studio Matter, 2015.

    Creative Director: Justin Rigby
    Head Producer: Bonnie Choi
    Directors of Photography: Adrian Correia, Danny Vecchione
    Music: Kaori Aström

    # vimeo.com/147852922 Uploaded
  5. The Experience introduces the peaceful experiences customers have with Zazen Bear through an interview with the company’s Vice President, Nicholas Jeong. "Peace of Mind" is the official brand message of Zazen Bear, and this is deeply rooted in the customer experience at the retail location as well as with the products themselves.

    For more information, please visit studiomatter.com/experience

    Created and produced by Studio Matter, 2015.

    Creative Director: Justin Rigby
    Head Producer: Bonnie Choi
    Directors of Photography: Adrian Correia, Danny Vecchione
    Music: Kaori Aström

    # vimeo.com/147852931 Uploaded

Zazen Bear Advertising Films

STUDIO MATTER PRO

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