1. Australian commercial for KitKat. Loosely based on the japanese 1001 useless items fad, a Russian woman turns her crawling baby into a floor mop.

    This ad was written in English but as it is such a great visual concept we pursuaded the client to cast a foreign person as it was funnier and didn't distract from the idea. They agreed - this commercial has run on World's funniest commercials shows in USA, Britain, Australia, Asia and Japan.

    My daughter Imogen is the star among 7 or 8 babies including Ruth Riley Collins, Daisy Chancellor, Plato Savage whose Mum Yvonne was my make-up artist.

    # vimeo.com/26906755 Uploaded
  2. # vimeo.com/80848776 Uploaded
  3. Silly commercial for Air New Zealand's (then revolutionary) electronic ticketing, from Saatchi Auckland based on the classic Monty Python sketch. Hilarious floral sitting room set by Mick Coote.

    # vimeo.com/80850245 Uploaded
  4. Set at a Ladies Finishing School dinner table, the Teacher (Heather Mitchell) shows her pupils how a 'real lady' eats - but gets carried away with the delicious taste of the Inghams Chicken Kiev.. A great fun commercial to film, which we did at Sydney's Strickland House on the harbour - beautifully shot by Geoffrey Wharton ACS, with delicious food styling by Alex Tofield.

    # vimeo.com/123901521 Uploaded
  5. # vimeo.com/108602358 Uploaded


Adrian Hayward Plus

A selection of classic, award-winning TV commercials made in/for New Zealand.
Directed by Adrian Hayward.

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