1. What can be done with an API is limited only by imagination. However, what should be done using your API may have a more definable answer. Whether you are planning to leverage your API to extend your business model into new channels or to capture new revenue, it is The Business of APIs.

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  2. Expedia Affiliate Network (EAN) does $2B in travel revenue, with 80% of that powered by an API. In this video, Expedia's Benoit Jolin explains how it's all about the shift from products to platforms. He also talks about lessons learned since launching Expedia's highly successful API program.

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The Business of APIs Conference 2011

Mashery

Didn't get a chance to attend any of our Business of APIs confereces? You're in luck! This channel contains all the videos from the Business of APIs conference, which was held in San Francisco, New York and London.

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