Broadcast Media Group

Client: Cancer Care at Premier Health Complex

Title: "Glass Half Full" (:30)

Creative | Script | Shoot | Edit

When Jean-Marie Carroll, marketing director for Premier Health Complex in Starkville, MS, wanted a TV commercial that looked different from typical medical spots, she called Broadcast Media Group.

And what happened was a fresh approach that took top honors at the Mississippi Delta Advertising Federation's 2011 awards.

The Broadcast Media team developed the creative, wrote the script and produced the spot. It was shot on location in Tupelo, MS and in the Studios on North Jackson, Starkville, MS. San Francisco-based voice artist Janice Wright narrated the piece.

The end result is a classic look with a message of hope in the face of a deadly disease.

Produced by Broadcast Media Group. 662.324.2489 info {at}

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