Challenge Your World 20/20

  1. Mainframe's film is a lighthearted take on the future of environmentalism, focusing on
    ideas about the recycling and reclamation of energy. As science strives to harness the power
    of nature in order to derive cleaner sources of power, the short animation highlights the idea that
    society already produces enormous quantities of energy merely as a by-product
    of everyday life.

    About the artist:
    Mainframe is a creative production studio, specialising in motion graphics and animation for ads, promos and branded creative content.
    Most of the work is for broadcast but output includes projects for cinema, online and mobile media.
    Mainframe comprises 20ish highly tuned creative minds in peak physical and mental condition and quite a lot of expensive kit.

    Production studio: Mainframe
    Lead Animator: Fraser Davidson
    Animator: Mark Warrington
    Illustrators: Giedre Domzaite, Dina Makanji
    Spot effects, VO record,and audio Mix: Seb Juviler @ SNK Media
    Voiceover: John Guerrasio T
    hanks to Helen @ Yaketyyak

    Uploaded 29.7K Plays 10 Comments
  2. The Retrocycling Robot is a new system for recycling garbage. Instead of reusing trash to create something new, the robot returns rubbish to its original state, thus curtailing pollution and unnecessary consumption. As a result, the Retrorecycling robot not only cleans your mess but also teaches you not to pollute or over-consume. Be advised: if you don’t understand this concept you too could be returned to your original state!

    ABOUT THE ARTIST: Sebastian Baptista is a freelance motion designer born in Montevideo, Uruguay, in 1983. He began working as an editor when he was 19, and after a year started using After Effects. Then he discovered motion graphics and began to study the work of the world’s best motion graphics studios. He decided to move to Europe and base himself in Barcelona where he’s been working for the past two years.

    Uploaded 2,780 Plays 2 Comments
  3. This is a short video for the event Challenge your world (, in Montreal the 19th of November 2009. Made in three weeks with a mix of 3d and 2d...

    Directors/animation/rendering : Yann Benedi & Celine Desrumaux
    Sound : Jean-Francois Leroux

    you can visit our blogs :

    selection : PICTOPLASMA festival 2010 in Berlin

    # Uploaded 55K Plays 35 Comments
  4. People hike, people dance, people run! The average person walks around 6000 steps per day. That adds up to about two million steps each year, which is a huge amount of force created by a basic body movement. With Step-O-Tron, a shoe-system with an integrated newton-generator, we can capture this energy and store it on a built-in power card. This energy can then easily operate any electrical appliance using the Step-O-Tron Add-On. Now you can power up your laundry machine after some shopping, heat up your dinner after walking your dog, and operate the television after your daily run! Step-O-Tron... Keeping human energy alive!

    ABOUT THE ARTISTS: Yaya & Momo is the collaborative playground of Markus and Karin Hofko, a german couple who produce a wide range of artistic works mainly in the realm of video. Both have been working individually as artists, designers, and musicians under their pseudonyms The RainbowMonkey and Kir Royal for over 10 years. After their studies in Communication Design and Multimedia in Augsburg, Germany, they moved to Auckland, New Zealand, where they now live and work.

    Uploaded 1,673 Plays 0 Comments
  5. About the video:

    Thiago's imagination of a perfect world was the inspiration for his machine. It transforms paper back into trees (the reverse process performed by humans). Flying hands would come and collect the paper to feed the machine and plant the trees in the earth – doing the manual work for us. In reality, we need to do our part and help the environment by using less and recycling more.

    About the artist:

    Thiago Maia is a Brazilian director, designer and animator. For the past 6 years, he has been in London where he had the opportunity to work with some tremendous people producing work for the Cartoon Network, BBC, Microsoft, Pepsi, Nickelodeon, RedBee, Sky and Nokia (to name a few). His work is a mixture of styles and media, and he continuously experiments with original and creative solutions.

    Uploaded 14.5K Plays 10 Comments

Challenge Your World 20/20

Challenge Your World

Challenge Your World and Motionographer present 20/20: a vision of a better world. Twenty video artists create twenty wild, whimsical, and unconventional machines that solve environmental issues. If we're going to transform the world, we have to push…

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Challenge Your World and Motionographer present 20/20: a vision of a better world. Twenty video artists create twenty wild, whimsical, and unconventional machines that solve environmental issues. If we're going to transform the world, we have to push ourselves to think differently. These videos reject the status quo, explore crazy ideas, and blast beyond boundaries.

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