CLOO

CLOO

Jeff Di Fiore Plus

I was the only Creative Director awarded the task of managing the creative process involving the light switch launch of CLOO, a cable network devoted to crime and mystery fans. My job started with writing the first draft of the creative brief then went…


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I was the only Creative Director awarded the task of managing the creative process involving the light switch launch of CLOO, a cable network devoted to crime and mystery fans. My job started with writing the first draft of the creative brief then went on to include creating the new logo, tagline and overseeing other creative partners producing the network's graphics and advertising campaign. I work closely on a day-to-day basis with my staff of talented writers, producers, designers and other vendors to continue to produce some of the best promos on TV. Here you will find some of our latest creations.

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