Emberlight

  1. Currently airing on Virgin Media THREE, we created this simple 3D animation with sound design by Giles at Waveform Studios.

    # vimeo.com/288214263 Uploaded 122 Plays 0 Comments
  2. This Virgin TWO ident was one of two animated idents created for the launch of Virgin TWO – now the new name for 3e! We were delighted to be asked to create these station branding sequences for the TV channel.

    Our concept for the idents concentrated on how television transports us to another dimension; We are shown worlds that we can escape to. Worlds that entertain us, thrill us and frighten us, where imagination has no boundaries. Virgin TWO is a ‘Window into the Extraordinary’ and this is the basis of our concept.

    With each Virgin TWO ident, we wanted communicate the idea of TWO being window or a portal into another dimension. To do this our strategy was to present people with an everyday environment. An environment that has connotations of the bleak banality of everyday life. On the other hand, we have the juxtaposition; the fantasy. This is the environment that brings us joy, relaxation, eases our stress, lets us switch off. In this ident it is the heavenly landscape of fluffy clouds populated by colorful paragliders. The pops of colour, the connotations of weightlessness and lightness and the sense of abundance all result in a visual aesthetic that is not only pleasing to look at, but evokes of emotions of joy and relaxation.

    A sense of scale is particularly important throughout all the idents, but for this one we really wanted to communicate the grandeur of the channel. The tall buildings and sprawling cityscape gave us great opportunity to push to boat out and go as big as possible on the sheer size of the TWO. Making it bigger also allowed to portray the paragliders, flying inside. At times they come right up to the window and as the story is unveiled, we eventually see the paragliders fly through this window and enter the everyday world.
    A bespoke soundscape for these idents was created by Waveform Studios, Dublin

    # vimeo.com/287678464 Uploaded 139 Plays 0 Comments
  3. This Virgin TWO ident was one of two animated idents created for the launch of Virgin TWO – the new name for 3e. TV3 became all things Virgin Media on the 30th of August this year. We were delighted to be asked to come up with these station branding sequences for the TV channel.

    Our concept for the idents concentrated on how television transports us to another dimension; We are shown worlds that we can escape to. Worlds that entertain us, thrill us and frighten us, where imagination has no boundaries. Virgin TWO is a ‘Window into the Extraordinary’ and this is the basis of our concept.

    With each Virgin TWO ident, we wanted to bring this idea to life; To present people with a portal into a world of entertainment. The aim was to demonstrate the contrast, but also draw visual parallels between two environments. On the one hand, we are presented with an everyday environment. This environment that has connotations of the bleak banality of everyday life. On the other hand, we have the juxtaposition; the fantasy. This is the environment that brings us joy, relaxation, eases our stress, lets us switch off. This is the environment contained in the TWO.

    For this ident we chose an office as the everyday space. TWO sits, larger than life, inside the office space, bringing life into the clinical environment and transporting jaded minds to another world.
    Foliage crosses the threshold between the two worlds, spilling out in to the working habitat.
    This new world is so close you can reach out and touch it. It’s right there, just waiting to be accessed anytime, just like the channel.

    A bespoke soundscape was created for each individual ident by Giles at Waveform Studios.

    # vimeo.com/287674154 Uploaded 156 Plays 0 Comments
  4. Freshly Chopped are the official Health Food Partner of the Guinness Pro 14 Final Series. This commercial was created for in-stadium broadcast, going out live before the final five matches and again at half time. We would like to thank our lovely client Chelsea and the obliging and hard working staff at Chopped who help us on the day, our friends at Areaman Productions who shot this with us, Gary Brennan who voiced the commercial and Giles at Waveform who recorded and mixed the sound.

    # vimeo.com/270404847 Uploaded 53 Plays 0 Comments
  5. A very sweet 3e Ident Takeover! This time the ident is brought you by Cadbury Milk Tray & 3e.
    Thanks goes to Cadbury, Waveform Studios who provided the sound design, and to TV3 who commissioned us to make this delicious ident and are always such a pleasure to work with.
    The ident will launch in the Big Brother Finale this Friday 2nd February on 3e and will run all the way up to Valentine's day.

    # vimeo.com/253961152 Uploaded 140 Plays 0 Comments

Emberlight

Emberlight Plus

Emberlight is a creative boutique, specialising in broadcast quality motion graphics for television and digital platforms. We create commercials, graphic sequences, programme content, station idents, corporate graphics and digital signage.

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Emberlight is a creative boutique, specialising in broadcast quality motion graphics for television and digital platforms. We create commercials, graphic sequences, programme content, station idents, corporate graphics and digital signage.

Check out all of our best and most up-to-date work right here. Check out our blog for daily updates and latest news.

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