Research firm Gartner estimates that mobile payments will top $720 billion a year by 2017, up from $235 billion last year. Now is the time for restaurant operators to get a piece of the action. Learn how those who have already adopted mobile payments inspired their customers to use them and how the adoption has led customers to become brand committed.
Todd Ablowitz | President| Double Diamond Group
Matt Matros | Founder | Protein Bar
Moderator: Michael J. Hagan | COO | LevelUp
Sponsored by LevelUp
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Hear from a panel of leading experts about how to apply an academic framework to successfully grow, implement and market an off-premise sales program for maximum profit growth. This session will highlight the business framework that operators can use to launch a successful off-premise business, focused on takeout, delivery, catering and food trucks.
João Barbosa | CEO | Giraffas USA
Barbara Burrell | Founder & CEO | Sky’s Gourmet Tacos
Richard Ventura | VP, Product Marketing & Solutions | NEC
Moderator: Erle Dardick | Founder & CEO | MonkeyMedia & The Catering Institute
Sponsored by MonkeyMedia Software and NEC
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The use of digital menu boards in restaurants is more prevalent than ever, but the growth of new channels has created new opportunities for restaurant operators to engage consumers. In this session, you will get insight into menu boards, interactive experiences and mobile as restaurants leverage technology to create amazing dining experiences. We’ll also provide a strategic model of engagement and give you best practices to take away from the discussion.
Lucas Clarke | Director of Marketing | Mad Greens
Paul Flanigan | Executive Director | Digital Screenmedia Association
Moderator: Dale Feyereisen | Regional Sales Manager | Philips Signage Solutions
Sponsored by Philips
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Restaurant concepts today need to create an atmosphere of engagement and interaction throughout their entire operation in order to deliver an exceptional customer experience. Concepts who add an emotional connection to that experience will then create brand advocates for life. In this session, panel members will discuss industry best practices for driving brand awareness, customer engagement and loyalty.
Robert Baxley | COO | Zaxby’s
Jason Seeley | Director, Image & Merchandising | The Wendy’s Company
Shannon “Peacasso” Seip | Co-founder | Bean Sprouts Café & Cooking School
Moderator: Dan McAllister | General Manager & Vice President, Americas | Scala
Sponsored by Scala
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Although mobile and social media marketing have been hot industry topics for the past few years, you can’t have a strong digital showing without first developing a solid marketing campaign. This panel dissects a variety of campaigns to see why some work and why some don’t.
Chad Bailey | CMO | Robeks
Karley Hofer | Director of Brand Development | Orange Leaf Frozen Yogurt
Moderator: Stephen Farr-Jones | President | ADM Marketing
Sponsored by ADM Marketing