As the main Saturday morning Butlins site entertainment, Guinness World Records set holidaymakers various challenges including Most star jumps, fastest time to stack 20 giant lego bricks and fastest nib and official record attempts were held at 45 minute intervals.
Over 400 adults and children rose to the challenge and resulted in 14 year-old Jack Picton from Yorkshire achieving the Guinness World Records record title for ‘Most aerobic step up’s in 30 seconds’ – managing an amazing 40 step ups! He said ‘I am over the moon! I did not expect to go on holiday and come back a Guinness World Records title holder!’
GWR Live! offers, fun, family friendly engagement to a variety of audiences by allowing people to practice, attempt and break actual records in real time. Clients can choose records from a menu of exciting pre-designed challenges or additional services to make them bespoke.
Guinness World Records coaches, lend expert advice and encouragement to visitors who can try breaking records at pods and the best will be invited back each hour for an official adjudication where they can walk away as an official Guinness World Records title holders! A third self-governing pod allows passers-by to try a selection of four records against a ticking clock as well as photo opportunities with giant cut-outs of iconic record holders.
Head of Entertainment at Butlins Mike Godolphin said ‘The Guinness World Records creative team delivered a fantastic event that complemented our entertainment programme perfectly. Our Guests were thrilled to take home not only great memories but also a Guinness World Records holder title!’
VP Creative for Guinness World Records, Paul O’Neill said ‘We designed GWR live! by listening to our clients who wanted to bring record breaking to their consumers but were looking for an all-encompassing solution that could also provide entertainment and engagement. Taking GWR Live! to Butlins was the perfect inauguration and showcased the multiple possibilities we can offer to future partners. ’