1. Paper is alive with color. Bring your creations to life using our collection of brilliantly expressive Palettes and mix your own colors with the Mixer—a completely new way to explore color and the biggest leap in color controls in the past 40 years. Built on our powerful new color technology, the Mixer combines an intuitive mixing control and our custom blending for color that looks and feels right. Welcome to a colorful new world of possibilities.

    Get Paper: itunes.apple.com/us/app/paper-by-fiftythree/id506003812?mt=8

    Learn more: blog.fiftythree.com

    Director: Andrew S Allen
    Cinematographer: Jason Sondhi
    Post-Production: Allen Lau
    Production Assistant: Ian Curry
    Music: "Avalanche (Star Slinger Remix)" by Blackbird Blackbird (blackbirdblackbird.com/)
    Stylus: Pogo Connect (fiftythree.com/link/pogo-connect/learn-more)

    Shot on location in Central Park, NYC

    Special Thanks:
    Amit Pitaru, David Lu, Candykiller, Andrew Kim

    # vimeo.com/52316073 Uploaded 196K Plays 16 Comments
  2. created for MOFILM/Diageo

    # vimeo.com/49464088 Uploaded 254 Plays 1 Comment
  3. 'Monuments' was shot in Dubai, UAE while on location to produce a commercial for Umbro in 2012.
    Shot in less than 24 hours with a Canon 7D.

    Music by:
    1. Odesza - Intro
    2. Adam Taylor - A Collision

    # vimeo.com/51581420 Uploaded 11K Plays 32 Comments
  4. Portrait of Ridwaan Fridie. A film projectionist in the Labia theatre in Cape Town, South Africa for the past 24 years but with big changes on the horizon where does that leave Ridwaan?

    Blog post about the shoot on my website:philipbloom.net/2012/10/16/capetown/

    Shot on the Canon 1DX in available light using the Canon 50mm F1.2, 100mm L Macro, Rokinon Cine 24mm T1.4. Rokinon Cine 14mm T3.1. Canon 70-200 F4

    Audio Roland R26 with Sanken Cos 11

    # vimeo.com/51534371 Uploaded 56K Plays 179 Comments
  5. I found out about Ankles' (ohankles.com) work through the editor of Collect Magazine (collectmag.com.au), Josh Fanning. Collect has championed the resurgence of independent businesses selling goods handcrafted by artisans. What has always struck me about the people they profile is that they're not just adding 'handcrafted' to their mass-produced wares to give them a PR edge. Nor are they weekend hobbyists who sell arts and crafts every other weekend at the corner market. They are serious businesses that have found an emotional attachment to the artisan pursuit, and they love the products that result. Most importantly, the pursuit of handcrafted is not necessarily spearheaded by the pursuit of archaic technologies; those in the field that I most admire use modern technology to augment these traditional approaches. It's where you'll see the iMac next to the manual printing press.

    It's hard in film to approach things in a similar fashion, especially as a commercial filmmaker. We possess no interest in shooting on 16mm and Nagras. Nor do we want to throw Instagram filters onto everything we shoot. But the arrival of 35mm DSLR cameras shooting moving pictures, that can also fit in your backpack, have allowed us as a company to resurrect some of the visual tone and imagery of more traditional cinema, especially European cinema of the 1960s. Modern movements like Dogme 95 were a stop-gap solution to handle the arrival of digital; now we can finally combine modern technology with traditional looks in any way we see fit. We shoot digital, but we can now also feast on the visual library that the great masters provided us.

    What I'm saying, I guess, is that we feel like we're somehow allowed to cast ourselves (if only just) as members of this handcrafted revolution. Which is what we wanted reflected in our logo.

    We'd been planning a new, simpler look for a while, and Ankles agreed to come on board. The term 'Urtext' itself comes from classical music, referring to a score that has endeavoured to return to the original intent of the composer, free of editorial intervention. It's a concept we hold dear, and wanted reflected in our logo. Ankles, a typography obsessive, looked at traditional music scores and their intricate style for inspiration. We wanted a logo that would work across many spaces. It had to work coming up from black in a dark cinema. It also had to work as a facebook profile picture.

    The logo Ankles arrived at is actually quite simple. Graphic design, like many art forms in the 'commercial services', strives to attain simplicity, often through complicated paths. And that's what we think makes it so effective. And looking at it, there's something in it that displays the artisan process. Not just because it refers to a more classical style, but because somewhere in there is the hand of the artist.

    I've been working in the advertising game for a few years now, fearing what, and who, I'd find as I turn each corner. What I've found again and again are artists who strive to not be noticed, like the signwriters of the old world. I'm hoping this short film will be the first of many to peer into the process of such artists. To reveal the hands behind such simple things. Since working with Ankles I've found that I see the art behind typography wherever I look. Slowly I feel I'm becoming as obsessed as him.

    I think that's a good thing.

    Matthew Salleh
    Director @ Urtext Films

    # vimeo.com/51114027 Uploaded

Handcraft Watches...

Handcraft Plus

These are videos that we find inspiring, creative, and just plain cool!

Browse This Channel

Shout Box

  • Yuki Ogura

    The 3rd and last film of my short film series "Strangers in Amsterdam." A British lady has come to Amsterdam to be a star, but she faces reality.
    vimeo.com/146700873

    by Yuki Ogura

  • Andreas Scheffer

    Eight chefs rather looking like pirates rocking the kitchen at a major kitchen event: vimeo.com/108656875

    by Andreas Scheffer

  • tristan cottin

    A young policeman falls in love with a black panther ... A musical, crazy and erotic :-)
    director: tristan cottin (modeling, lighting, animation, rendering)
    musique: Maurin Zahnd & herissound
    sound design: Fabrice Levasseur & herissound

    vimeo.com/108334260

    by tristan cottin

Heads up: the shoutbox will be retiring soon. It’s tired of working, and can’t wait to relax. You can still send a message to the channel owner, though!

Channels are a simple, beautiful way to showcase and watch videos. Browse more Channels.