A provocative and entertaining documentary that exposes the tobacco industry's use of public relations to confuse the public about the negative health effects of cigarette smoke. Reveled through secret internal documents, video tapes, and expert testimony, Smokescreen gives an enlightening look into the power of public relations, and an industry's attempt to conceal damaging but factual science about their product.

It was the early 1950’s, and scientific evidence began to mount linking cigarette smoking and disease. The tobacco industry needed a strategy to convince a public increasingly concerned about their product….or at least create a controversy. This was the beginning of a disinformation campaign steadfast in its goal to maintain profits over public health, and is given the dubious honor of being the greatest public relations fraud in medical history.

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Roswell Park: Health Communications Resource

Roswell: Health Com- Paul Hage Plus

Contact:
Paul Hage, MFA
Resource Director
paul.hage@roswellpark.org
716-845-4778

Health Communications Shared Resource, is a full service video production center, specializing in health communications. Through original productions, HCR helps…


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Contact:
Paul Hage, MFA
Resource Director
paul.hage@roswellpark.org
716-845-4778

Health Communications Shared Resource, is a full service video production center, specializing in health communications. Through original productions, HCR helps educate the public about important health-related issues. The focus is on understanding the many determinants that influence health behaviors, in order to reduce the burden of illness, and create effective, salient, and emotive media products.

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