HGA Video

HGA were commissioned by Kellogg's to create a promotional film to support the launch of new children's cereal Mini Max. As the cereal giant’s first new product aimed at children for 22 years, it was imperative to create a compelling, inventive video to support such a huge launch.

Pre-production and storyboarding was an essential part in the development of the concept and we are really proud of the end result which delivers on the brief and has a real feel-good vibe to it; an integral part of the brand itself.

Filmed on location in Cheshire, the film tells the story of our 7-year-old hero Max and a typical day in his life. A clever use of environmental graphics provides the narrative throughout driven by a bespoke soundtrack, designed and composed by HGA's very own music maestro, David.

HGA would like to pay particular thanks to Harry (aka Max) his Mum and all the extras that helped bring this film to life. In addition we would like to particularly thank local charity The Together Trust (togethertrust.org.uk) for their help in providing the excellent classroom location.

All filmed on the Canon 5D Mark II and edited and graded in Final Cut Pro. Special thanks to Apple for their brilliant grading tools, helping us turn a rainy Friday into something a bit more cheery!

Enjoy!

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HGA Video

HGA PRO

HGA Creative's video team produce, direct, film, edit and design a host of engaging video projects. We just love to make things move!

Our skilled and passionate staff combine a mix of creative talents from a variety of backgrounds, spanning all areas…


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HGA Creative's video team produce, direct, film, edit and design a host of engaging video projects. We just love to make things move!

Our skilled and passionate staff combine a mix of creative talents from a variety of backgrounds, spanning all areas of the video production spectrum.

To find out more, head over to hgacreative.com/video or get in touch by speaking to Dan at dan@hgacreative.com

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