Mercedes-Benz GLK - All under control - Viral
Our biggest webspot viral project up to date, part of the Mercedes-Benz GLK's campaign "All under control".
The format is a YouTube channel takeover where the story, starting in an ordinary way, takes an unpredictable turn providing a very fun, intense and unique user experience.
Cient: Mercedes-Benz Spain
Agencies: El Laboratio & Pixel and Pixel
Production company: Eldorado Entertainment
Concept: El Laboratorio & Pixel and Pixel
Producer/Director: David Martínez Romero
Co-Director, Art director and VFX supervisor: David Carrizales
Executive producers: Víctor Coello, David Martínez Romero & David Carrizales
Assistant director: Ramón Aller Casanova
Production managers: Ángela Arévalo & Pilar Gil
Art, VFX, 3D, Motion graphics, Finishing: Binalogue
Web implementation & YouTube channel design: Pixel and Pixel
Cast: Ana María Varela, Igor López & Valeria Candeira
Pictures: Juan David Cortés
Susan and Beatrice are nearly 80. They smell slightly of lavender and their biggest worry is how to feed the 8 people coming for dinner tomorrow...
Until they accidentally murder their local priest.
They are still nearly 80.
They still smell of lavender.
But now food is the last thing from their minds.
Jam is a 5 minute black comedy, written and directed by Carl Yates.
Hipstelf is a Christmas short film about a young Elf who abandons the North Pole for a new life in East London.
Directed by Nadia de Castro
Written & Produced by Tina J Bowman
Cinematography by Sophie Shaw http://sophieshawphotography.co.uk
Music by Chen Wissotzky at http://1piecepuzzle.com
Nelson Nina as Hipstelf
Rosamund Hine as Narrator
Sophie Anderson http://sophieanderson.info
The film was shot in one day on location in Shoreditch, East London, using a Canon 5d Mark II, and the talent of Cinematographer Sophie Shaw.
The film was completed in less than a week.
To accompany the film we have created a Meme Character - Hipster Elf http://goo.gl/HhR5i.
Join in and add your own caption. http://goo.gl/iywVv
To know more about Inappropriate Factory and our future projects:
Available on itunes and all proceeds go to the homeless charities featured and Shelter UK: gopb.co/chimchim
When was the last time you looked into a homeless persons eyes. I mean REALLY looked into them? That is what this piece is about. A chance to really look into their eye. Albeit in this film. A chance to see they are just like you and I. People who have just ended up in a really bad place…
A familiar song covered in a beautiful haunting way by London band, Turin Brakes whom I worked with on the music video Ascension Day. vimeo.com/18956665
Since then, between stealing my lenses for his GH2, singer Olly Knights and I have been concocting a way to work together again on a video. My crazy schedule has made this difficult...we will soon though...in the meantime he sent me this track from their new EP "Xerox" which set off all sorts of ideas in my head. I couldn't have the band in it as they were on tour in the UK with their THE OPTIMIST: Live tour so I threw ideas at Olly to see what stuck..I wanted to capture some haunting images and this came to mind...It may technically be a music video but this is real. These people are real. The situation they are in is real. This gave me the chance to do some good from this hopefully and raise awareness. Homelessness is nothing new but often forgotten about.
You can donate to the two missions in Amarillo, Texas who helped us make this. Please help them and the people they help!