This video is from a 1999 video series often requested from the J-Lab. While the video is a little dated, the tools and tips continue to help journalists hone their skills.

BLURB:

How a reporter asks questions can influence the answers. This video illustrates techniques that journalists can use to conduct better interviews. It demonstrates the difference between questions that "shut down" an interview and those that will "open up" a conversation. It explains how journalists can uncover better stories by listening for patterns instead of just quotes. And it shows reporters how to use one question to improve almost every interview.

TESTIMONIALS:

"I'm finding very often that when I say, 'Tell me more about that' or 'What do you mean by that?' that they didn't mean what I thought at all."
- Kimberly Kimby, Reporter
The Orange County Register

Asking open ended questions "is invaluable because you're going to get five or six story ideas from each person, as opposed to starting out with an agenda and telling them what you're writing about."
- Ken Koehn, Government Reporter
Tampa Tribune

"I didn't get a quote. I got a story"
- Karen Weintraub, Business Reporter
The Virginian-Pilot

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A Journalist's Toolbox

J-Lab

These four videos set out some techniques that will help you find out what's happening in your community or on your beat. It will guide you in forging the skills to locate, then engage, the people who can identify voices, concerns and ideas that should…


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These four videos set out some techniques that will help you find out what's happening in your community or on your beat. It will guide you in forging the skills to locate, then engage, the people who can identify voices, concerns and ideas that should be in your stories. As journalists, you will learn how to ask better questions, find better sources, discover new stories and report them better.

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