This reel of logo treatments, motion graphics, and Avid editing provides just a sample of the work done at the Annex 8 Workshop. All clips were created using Adobe Creative Cloud/CS6 (plugins from Video Copilot and Red Giant Software) and Avid Media Composer.
Legendary A's Public Address announcer Roy Steele, who had to retire in 2009 due to a throat illness, came out of retirement to record the narration to this piece.
This is a love letter to the fans and the city of Oakland, a statement of fierce belief not only in the team but in the community's ability to find strength from strife, to show that our biggest challenges provide our greatest triumphs. Our goal was to create a raucous cacophony of over sixty thousand voices.
This highlight video for the 2013 Oakland A's showcases a more emotional side of a baseball team. Rather than showcasing the most marquee players, I looked to the workhorses of the team to develop and nurture a greater emotional connection between the fans and the organization. I used up-and-coming players, or players who weren't household names, rather than guys who are more commonly seen on ESPN.