1. Central Saint Martins’ MA Innovation Management course invited guests of Allermuir showrooms to an interactive experience that asked guests to evaluate their role and see themselves as future innovators.
    Visitors experienced an interactive conversational space that challenges their current professional identity to spark conversations and reflections about embracing obstacles and finding alternative ways to innovate within their field.

    This event is part of MA Innovation Management’s series of events titled Overturn: Embracing Obstacles and Finding Alternatives, which culminate in a final event to be held at the prestigious new Central Saint Martins campus in King’s Cross on 19th June, 2012. Visitors of the Clerkenwell Design Week exhibition will be invited to attend the Kings Cross campus to continue the innovation conversation.
    MA Innovation Management recognises the growing demand for creative, collaborative practitioners with an understanding of business, design and culture, whose role is not to deliver products or services but rather to identify and verify opportunity. Where MBA and design management programmes analyse problems, this postgraduate course deploys connective and creative approaches to managing innovation in order to synthesise opportunities.

    For more information, visit mainnovationmanagement.com/

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  2. This Spring a group of emerging Innovation Specialists will be hosting a series of events around London, asking the creative and professional community to overturn the way they think about innovation. These activities will culminate in a final event on 19th June, 2012 that brings together professionals, academics, students and guests to spark a conversation about overturning the way we look at the world to make innovation happen.

    The final event, ‘Overturn: Embracing Obstacles and Finding Alternatives’ will be held at the prestigious new headquarters of Central Saint Martins College of Art and Design in the LVMH lecture theatre. This event will bring together researchers and innovation practitioners to spark conversation about overturning the way we think about innovation, its obstacles and its possibilities.

    The Innovation Specialists from the MA Innovation Management group at Central Saint Martins are passionate about creative, collaborative approaches to action by understanding business, design and culture. Their role is not to deliver products or services but rather to identify and implement opportunities in the world. With a multi-disciplinary team that challenges the status quo, this group uses research and practice to synthesise innovative opportunities.

    To learn more, please visit mainnovationmanagement.com or contact us at pr@mainnovationmanagement.com

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  3. The MA Innovation Management graduating class of 2012 organized an exclusive conference titled ‘Overturn’ on 19th June, 2012 that brought together together professionals, academics, students and guests to spark a conversation about overturning the way we look at the world to make innovation happen. This is a recorded live streaming of the night of this event with keynote speaker Max McKeown, innovation guru and author of books such as Adaptability: The Art of Wining in an Age of Uncertainty.

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Overturn: Embracing Obstacles and Finding Alternatives

MA Innovation Management

This Spring a group of emerging Innovation Specialists will be hosting a series of events around London, asking the creative and professional community to overturn the way they think about innovation. These activities will culminate in a final event on


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This Spring a group of emerging Innovation Specialists will be hosting a series of events around London, asking the creative and professional community to overturn the way they think about innovation. These activities will culminate in a final event on 19th June, 2012 that brings together professionals, academics, students and guests to spark a conversation about overturning the way we look at the world to make innovation happen.

The final event, ‘Overturn: Embracing Obstacles and Finding Alternatives’ will be held at the prestigious new headquarters of Central Saint Martins College of Art and Design in the LVMH lecture theatre. This event will bring together researchers and innovation practitioners to spark conversation about overturning the way we think about innovation, its obstacles and its possibilities.

The Innovation Specialists from the MA Innovation Management group at Central Saint Martins are passionate about creative, collaborative approaches to action by understanding business, design and culture. Their role is not to deliver products or services but rather to identify and implement opportunities in the world. With a multi-disciplinary team that challenges the status quo, this group uses research and practice to synthesise innovative opportunities.

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