Misericordia Movies

  1. At the beginning of this year, Misericordia did a high quality fashion shooting for the launching of its new Spring-Summer 2011 collection.

    Find the new Summer collection 2011 on the Online Store shop.misionmisericordia.com

    The shooting took place in the South of Lima, Peru, in a small village named “TIGA”. This place has been chosen for its military reserve, located in the middle of huge sand dunes, where the young recruits are working out.

    It was a magical day for Aurelyen and its team, working for the second time with the photographer Camilo Echeverri. It was a new successful collaboration with the precise and very professional Colombian who worked with famous brands, such as Levi’s, Wrangler or Leonisa.

    For the new collection Spring-Summer 2011, Aurelyen chose two Peruvian models: André Gallet and Stéphanie Chiller.
    The stylist and designer of Misericordia would like to work with models, who have some specific characteristics, and who would represent the social and ethical involvement of the team. Showing another image of Peru and Latin America, as well as different faces and figures, makes Misericordia a unique brand.

    Aurelyen and its team spent the whole day among dunes, caressed by burning grains of sand, trying to take strong and liberated photos, lost characters in the landscape and the infinite horizon. The aim was to overstep a simple fashion shooting, creating an atmosphere closed to the cinema, with a real artistic approach and emphasizing the work of photographer Camilo Echeverri.
    The latter did not have any fixed directives about the enhancer of some clothes, or about the brand image either product or commercial orientation. On the contrary, they would like to create together some pictures, which mean something for consumers and lead them to go beyond their actual conceptions.

    Through the new Spring-Summer 2011 collection, Misericordia wants to transmit notions by pictures such as ethic, social responsibility, rare beauty, freedom and adventures beyond limits. Clothes are comfortable, sophisticated and create adventurous and elegant figures.

    During shootings, Aurelyen aimed to organize as well as he could the project, to go beyond the technical limits and focus only on nature, ethic and the quest of the rare beauty. It is important for Misericordia to leave the Peruvian workshop and make the team discover Lima, Latin America and beauty of those uncommon spaces.

    Misericordia’s team is always glad and proud to take part into shootings of new collections and to share a fashion and artistic creation time.

    Directed by Aurelyen
    Filmed in Lima - 2011

    # vimeo.com/20239513 Uploaded 22.7K Views 0 Comments
  2. Fin de journée sur la plage de Chorrillos à Lima, quatre enfants continuent de jouer dans la mer presque abandonnée. Ils ne veulent pas partir, c’est les vacances dans l’océan pacifique. L’été sera inoubliable avec les copains, les conneries, le soleil et notre liberté.
    Cette vidéo a été réalisée pour vous, qui portez Misericordia dans votre cœur et qui croyez en notre projet.

    Retrouvez-nous sur misionmisericordia.com

    Venez visiter notre Atelier à Lima : La Cabaña de Alta Costura / Calle Mariscal Las Heras 658 - Lima 14 - Lince

    It's the end of the day on Chorrillos beach in Lima, four children are playing in the deserted sea. They do not want to go out; it is holidays on the Pacific Ocean. Summer is going to be unforgettable with friends, stupid things to do, sun and our freedom.
    This video has been made for you, who support Misericordia and believe in our project.

    Find us on misionmisericordia.com

    Visit our workshop in Lima : La Cabaña de Alta Costura / Calle Mariscal Las Heras 658 - Lima 14 - Lince

    Directed by Aurelyen
    Filmed in Lima - 2011

    # vimeo.com/20101392 Uploaded 888 Views 0 Comments
  3. Misericordia lives in Lima, Peru. Aurelyen filmed this video in the center of Lima. He was walking between old books sellers looking for some treasures when he met those three superheroes and couldn't help taking this instant on camera to share with you the city soul.

    Visit our website misionmisericordia.com

    Misericordia is one of the main projects of Latin America and succeed in making this too many times neglected world emerge on the international scene by standing out for avant-gardist thoughts. It is a prestigious clothing brand, which compares itself with no pretension to the biggest and the most famous of the world. Mixing art, social engagement, philosophy and fashion, Misericordia tells the story of a community that grabs the contemporary society to project itself in the future.

    Our workshop is located in the middle of Lima. A city that moves to the rhythm of its people that pays attention to the evolution of the world. Closed to artists, cineastes, writers, musicians...who work together to spread the radiant reflection of Lima, we want to feed you with a cultural cross-fertilization of Latin thinking. It is the new "wildness", the rebellion of lost people, who stand out for their place on the free and lively thought scene.

    We talk to everyone with the ambition to integrate and to involve those who feel sometimes neglected, to the development of a dream and a shared passion. Together, we live one of the most beautiful fashion adventures, forgetting frontiers and multiplying emotions.

    Directed by Aurelyen
    Filmed in Lima - 2011

    # vimeo.com/20098625 Uploaded 1,883 Views 0 Comments
  4. Faire l'amour avec toi, avec vous, avec nous...
    Vous comprendrez tout en visitant notre site:

    Make love with you, with all of you, with us...
    You are going to understand everything by visiting our website:




    Directed by Aurelyen
    Filmed in Lima - 2011
    © Misericordia

    # vimeo.com/20022194 Uploaded 1,053 Views 0 Comments
  5. This day, Aurelyen was in the area around the fishing port to take picture of birds whirling in the sky, above fishermen, selling their catch on makeshift tables in Lima.

    These photos will be serving for drawings and prints of the fourth collaboration with Kris Van Assche. Find it on misionmisericordia.com

    It is there, along the beach, that Aurelyen saw a young guy hitting violently a ball with its tennis racket, like full of a rage to evacuate. Aurelyen has seen his reflection in this furious energy but above all the reflection of its project. Misericordia carries the message of a hope, a strong willpower to give everything to succeed and achieve one's dream.

    Aurelyen wanted to immortalize this man, who personifies the need that we all have, to release the pressure, sometimes in an absurd and useless way as this choreographic exutory of a man hitting a ball. This player fights for his hopes between sun, sea and sand. Misericordia tells the story of real people, who believe in their dreams, grabbing with strength at their environment.

    Directed by Aurelyen
    Filmed in Lima - 2011
    © Misericordia

    # vimeo.com/19567617 Uploaded 1,371 Views 1 Comment

Misericordia Movies


Misericordia is the first Peruvian brand of clothing present on the international fashion scene. The clothes are ethically produced in the Misericordia workshop in Lima by our own team of seamstresses with a unique know-how. Misericordia is a project…

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Misericordia is the first Peruvian brand of clothing present on the international fashion scene. The clothes are ethically produced in the Misericordia workshop in Lima by our own team of seamstresses with a unique know-how. Misericordia is a project combining avant-garde artistic and social commitment, with a selective distribution in over 100 prestigious concept stores worldwide. In 2008, Misericordia opened its online store: http://www.misionmisericordia.com and 2009, its first shop in Lima.

Misericordia is a team of seamstresses who have been working with their hands, spirit and heart since 2002 in Lima - Peru. The hope and the will are within us. To live means to fight. We sew to learn and to discover another World. No longer Utopia. The Misericordia collection tells our lives and the aventure of Aurelyen, the designer, across Peru and Latin America. Here, in this unpredictable continent, learning is a metamorphosis that is communicated in our creations.

Misericordia clothes are beautiful because they are made by a young team originating from the shanty towns, with authentic values and human emotions: joy, fear, courage, passion… We work by craftsmen and our efforts are immense to make every garment. It is a conquest process of pride and pleasure.

Misericordia clothes are exclusively made with the most beautiful materials and organic cotton from Peru. Misericordia chooses scrupulously each of the raw materials to develop unique clothes with the highest quality, to represent the wealth of Peru.

The adventure started in 2002 at Zapallal in the Northern suburbs of Lima. In 2006, Misericordia’s team follows its metamorphosis in the middle of capital, in the district of Lince. We are all together in a full space which gathers the laboratory of creation and the production studio: La Cabaña de Alta Costura Misericordia. Since 2008, Misericordia manufactures each season in his workshop, a special line for Kris Van Assche, the designer of Dior Homme, built around Aurelyen’s drawings, the creator of the Misericordia.

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