TapIt by Phunware is an integrated mobile advertising platform with 30,000+ active publishers and over 6 billion impressions per month. With technologies like RTB Marketplace, Rich media and Hyper Local Targeting, we handle mobile monetization for advertisers, developers and publishers.
Mobile advertising is fun, exciting and a newer interactive advertising medium. The Internet has been reinvented on mobile devices being smaller, more personal, customizable, and accessible anywhere on the go. Traditional forms of interactive advertising will also evolve as they migrate from computers to mobile devices. Mobile advertising includes a broad range of opportunities such as search, messaging, and banner display within apps and on WAP sites.
The most common forms of mobile advertising are via SMS, banner display, and rich media. Currently, the most trending form of mobile advertising is display, which includes mobile web banners (located at the top of the page) or mobile web posters (located at the bottom of page). Rich media is beginning to catch on in the mobile advertising industry, allowing advertisers to run videos on a mobile web page or within a mobile application – referred to as in-app. A trending form of mobile display is to include the use of rich media within the banner ads. This includes banners that have the capabilities to expand, offering advertisers a larger space to communicate their message. Games can also be placed within a banner to make the user’s experience more interactive and engaging.
Phunware is the pioneer of Mobile as a Service (MaaS) - the only fully integrated services platform that enables brands to engage, manage and monetize users on mobile. Phunware has introduced category defining experiences that challenge the outer limits of the most advanced mobile devices for the world’s most respected brands. Today’s leading corporations and institutions want to extend their reach to mobile in a meaningful and profitable way. Phunware’s comprehensive mobile services platform – the only fully integrated, non-point solution of its type – addresses all of the core operational and monetization headaches critical to anytime, anywhere success with large audiences and communities at transactional scale worldwide. Our Mobile as a Service offering uniquely enables brands to achieve revenue generation, audience engagement and centralized management of multi-platform application portfolios with both high value consumer utility and robust brand extension alike.
Phunware, the pioneer of Mobile as a Service (MaaS) and a global leader of the mobile cloud, recently announced that it has been chosen by AlwaysOn as one of the AlwaysOn Global 250 winners. Inclusion in the AlwaysOn Global 250 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players in the Global Silicon Valley. Phunware was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value and media buzz.
A category-defining solution for banks looking to grow their business on mobile. Phunware Mobile banking solutions can protects your brand and technology investment while making you stand out from your competitors. We can customize your mobile banking solution to helps customers quickly and securely check balances, transfer funds, and pay bills using their mobile phone.
Our MaaS Alerts & Push Notifications offering proactively engages application users through push notifications, alerts, reminders and prompts tied to a wide range of brand-specific business rules, policies and promotions.
This module can supplement or completely replace other in-house and third-party push notification systems depending on your business goals and needs. In all cases, this module provides a simple web-based login to a comprehensive online platform for composing, creating, enabling, managing and reporting push notification campaigns.