Nice Type

This is a compilation of 5 of the 10 vignettes created for a lobby display in the Times Square Viacom building. The modular system of clips can be played individually throughout the day or strung together as longer sequences depending on programing needs.

Visually I wanted to create something visitors could connect to and to avoid anything that felt digital and overly precise. This led to a collage approach with lots of cut paper, found images, glue stix, green-screen fun and even a little 3d for good measure.

Jessica Milazzo ( helped out with some great cell work on the waves.

Here are clips 1-5:

You can check out the original design frames here:

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Nice Type

Matthew Buchanan Plus

Beautiful motion typography and kinetic type animations on Vimeo. Please send submissions via a Vimeo message, I'll review and add my favourites.

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