Nollywood Hustlers & Nolly 2032

  1. Nollywood films are not recorded in studio, but on location in apartments, offices or restaurants that are rented for
    a few hours. Dialogue is partially improvised. Focus is on dramatic stories, strong scripts and theatrical acting. The
    style comes from earlier decades of television dramas produced with theater actors. These in turn have their roots
    in the country’s rich oral narrative traditions, which previously were also expressed through many famous writers
    like Chinua Achebe, Wole Soyinka and Chimamanda Ngozi Adichie.

    # vimeo.com/46984309 Uploaded 131 Plays 0 Comments
  2. The fact that black Nollywood actors in recent years has become great celebrities and role models throughout
    Africa and the African Diaspora implies a cultural shift from the past, when white American stars dominated global
    imagery. We are interested in this change in pictorial prerogative. And we are inspired by the innovative thinking
    found in Nollywoods young film industry, which is comparable to Hollywood in the 1910’s and 20’s, when talented
    women and other fortune-hunters took chances and risks in an environment not yet controlled by a few huge and
    dominant production companies.

    # vimeo.com/46983583 Uploaded 68 Plays 0 Comments
  3. Since independence in 1960, the megacity of Lagos, Nigeria, is one of the fastest growing metropolitan areas in
    the world, and the richest city in Africa. The UN estimates that by 2015 the city will be the world’s third largest,
    after Tokyo and Mumbai. Nigeria has only been a democracy for 20 years, 85 percent of the country’s revenue
    comes from oil exports. Its economy is currently one of the fastest growing in the world. The largest employer in
    the country after the oil industry goes by the name of Nollywood.

    Nollywood was born in 1991 with the film Living in Bondage, and grew rapidly in the mid-90s, like the Swedish
    video art and documentary-film scene, thanks to the new digital technology. In 2009, Nollywood passed Hollywood in terms of number of films produced per year, making the Nigerian film industry to the world’s second
    largest, after Bollywood. Here a movie is produced in a week or two, with an average budget of 10 000 euro, and is spread in hundreds of thousands of copies across Africa and the African Diaspora.

    # vimeo.com/46984310 Uploaded 215 Plays 0 Comments

Nollywood Hustlers & Nolly 2032

Rut Karin Zettergren

Nolly 2032 & Nollywood Hustlers

Nollywood Hustlers is a documentary about the megalomanic directors Rut Karin and Sonia who try their luck in
the notorious Nigerian movie industry. They have come to Lagos to realize their visionary film Nolly 2032.…


+ More

Nolly 2032 & Nollywood Hustlers

Nollywood Hustlers is a documentary about the megalomanic directors Rut Karin and Sonia who try their luck in
the notorious Nigerian movie industry. They have come to Lagos to realize their visionary film Nolly 2032. The styleof the documentary is inspired by the lighthearted form of the behind-the-scenes-genre.

Nolly 2032 is recorded in i Lagos accordning to the Nollywood model, with domestic actors and team. The film is a futuristic ethno-fiction that takes place in the year 2032, when Nollywood dominates world cinema while Americanand European film industry is calling for protectionist measures. The Nigerian cultural imperialism is spreading across the world...

The project thus includes two movies, one 60 minutes fiction and one 60 minutes documentary, “the making of”.
The format 60 +60 follows Nollywood standard, where movies are always sold as two one-hour VCDs (Video CDs), with Part 1 & 2. But in our project the first part is the fiction film, and the second part is the behind the scenes.

Production facts
Title: Nollywood Hustlers & Nolly 2032
Script: Sonia Hedstrand & Rut Karin Zettergren
Direction: Sonia Hedstrand & Rut Karin Zettergren
Based on: Original idea
Genre: Documentary/mockumentary & fiction
Lenght: 60 + 60 minutes
Format: HD
Release: September 2014

Browse This Channel

Shout Box

Heads up: the shoutbox will be retiring soon. It’s tired of working, and can’t wait to relax. You can still send a message to the channel owner, though!

Channels are a simple, beautiful way to showcase and watch videos. Browse more Channels.