Go Lighter, Go Longer.
A metaphorical exploration of air and the negative space it occupies.
The Air Max 2017’s ultralight support and maximum comfort are portrayed through a series of visual metaphors inspired by scenarios encountered on an everyday run.
See full project here: mvsm.com/project/air-max-2017
Concept, Design & Direction:
Nike ~ Air Max 2017
Olafur Eliasson 2016, Fog assembly
from Studio Olafur Eliasson
Constructive Interference, 2016
from PLEBIAN DESIGN
IT11_LIGHT is TIME
'Fragments' by Random International (2016)
from Random International
Unknown Fields: Madagascar
Interface I / 2016
from Ralf Baecker
What do you get when Kubrick's 'The Shining' has a music video love child with Wes Anderson's 'Grand Budapest'....
This : vimeo.com/221383291
by Samuel Bright 3 days ago
Hey there ! Maybe you'd like this "bottle in a train" looped animation and music. 🚂 ♪♫ : vimeo.com/218286051 Cheers !
by Alice Suret-Canale 1 month ago
Angeli - vimeo.com/216440824
by Preplex Productions 1 month ago
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