Pause Fest 2012 - Melbourne - pausefest.com.au/
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Pause Fest invited us to create one of the Official IDs for the event Pause Fest 2012 with the theme "Future".
We chose to go with a mixed media idea, where the future is a state of mind and anything can happen!
Client: Pause Fest
Directed & Produced by Cake
Design and Animated: David Pocull, Thiago Maia
Composite: Thiago Maia & Anton Bohlin
Director of Photography: Thiago Maia
Producer: Nicholas Wilkinson
Props Producer: Marcela Tossi
Music & Sound FX: White Noise Lab

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Pause Fest

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Pause Fest is a global ambassador for the city of Melbourne through promoting and positioning it as an industry leader in digital communication, innovation and art. Pause Fest is set to be a place for networking, new ideas and business opportunities through…


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Pause Fest is a global ambassador for the city of Melbourne through promoting and positioning it as an industry leader in digital communication, innovation and art. Pause Fest is set to be a place for networking, new ideas and business opportunities through a series of events and by showcasing the work of the world’s top agencies, sharing the local knowledge and passion, educating visitors and embracing the changed landscapes of creativity and art in the new age of digital communication.

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