Volvo wanted to make a big creative impact to match their prestigious sponsorship of Sky Atlantic. The challenge was to marry their V40 and XC60 models with the quality programming loved by the channel’s audience. We worked with Arnold KLP on a creative concept of ‘A quality production is made up of many parts’, that showed off the cars beautifully whilst perfectly aligning the brand with the content of the channel. We delivered 24 idents, ensuring that freshness is retained for the duration of the sponsorship deal.
Prescription is a full service creative agency. We make engaging content for the connected world. We produce branded content, advertiser funded programming (AFP), commercials, TV sponsorship, digital and offline.