Kaiser wanted to communicate the health risk of drinking soda to its intended target audience. The commercials needed to be fun and engaging for elementary school children. This campaign was a winner of the Gold Hugo, Chicago Film Festival.

    # vimeo.com/46339313 Uploaded
    The challenge: create a short film that explains how our universe was created. It needs to pass the scrutiny of MIT astrophysicists but also be understandable and compelling enough for 11-year old kids. This is the first exhibit visitors see as they enter the new Dallas Museum of Nature and Science. I worked on this for over a year, reading and studying Stephen Hawking and meeting with said astrophysicists from MIT. The exhibits (I was Creative Director for a total of 5 exhibits at the museum) got great reviews from NY Times, Dallas Times, National Geographic, and others. Narrated by Owen Wilson.

    # vimeo.com/61590584 Uploaded
    What better way to introduce the CEO of a Fortune 500 company to a convention of industry leaders than with a big-budget film which re-imagines The Matrix? This film kicked off the keynote address of EDS' CEO at Comdex, Las Vegas.

    # vimeo.com/120902241 Uploaded
    The best way to demonstrate the importance of our urban green areas is to simply see how different people embrace open space and parks.

    # vimeo.com/51037146 Uploaded
    Political ads tend to be nasty and sling mud. I took a different approach and addressed the problem with humor. It worked, the proposition passed with an overwhelming majority.

    # vimeo.com/120895086 Uploaded

Sample Work

b.e.Creative Plus

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