Smashing Conference

This talk of Aarron Walter was given at the first Smashing Conference in 2012 in Freiburg, Germany.

Title: The Real Me

Description:
While some companies use their brand as an opaque facade to hide their questionable practices, others are opening up to their audience and sharing their true personality. The result is a more honest relationship with customers.

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Smashing Conference

marc thiele

We are delighted to bring you a new event for Web designers and developers — the smashing way (http://www.smashingconf.com). Smashing Magazine and beyond tellerrand teamed up to bring you the very first Smashing Conference — a friendly, valuable and inspiring…


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We are delighted to bring you a new event for Web designers and developers — the smashing way (http://www.smashingconf.com). Smashing Magazine and beyond tellerrand teamed up to bring you the very first Smashing Conference — a friendly, valuable and inspiring community event that will help us all become better at what we do.

Founded by Marc Thiele and Vitaly Friedman. Produced by Cat Clarke, Nadja Völker and the Smashing Team.

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