VJs TV

The Motion Project was a collaboration between a lot of clever creative people working together to create a machine that turns motion into music. The client for the project, Frucor (makers of V energy drink), together with their agency Colenso BBDO, kitted-out a warehouse space for this project to grow in and gathered together a group of talented people from a number of creative fields.

v.co.nz/#the-motion-project

We created and designed the live visual spectacle with a music video being produced from the results. We wanted it to be clear that the technology was real and actually being played live. The interface plays a key role in illustrating the idea of the instrument and we designed it to highlight the audio being controlled by the dancer. Design elements like real time tracking and samples being drawn on as they are played all add to authenticity of the performance. The visuals are all created live and the music video is essentially a real document of the night.

assemblyltd.com/

Check out the tech behind the project here:
custom-logic.com/blog/v-motion-project-the-instrument/

Directors
Matt von Trott & Jonny Kofoed

Developers
Jeff Nusz
Paul Sanderson - fugitive.co.nz

Music
Joel Little

Ableton
James Hayday

Dancer
Josh Cesan

Agency
Colenso BBDO
Creative Chairman: Nick Worthington
Creative Director: Aaron Turk
Art Director: Jae Morrison
Art Director: Lachlan Palmer-Hubbard
Copywriter: Graeme Clark
Group Account Director: Tim Ellis
Account Director: Samantha Parsons
Senior Account Manager: Stefanie Robertson
Account Executive: Eileen Cosgrove-Moloney
Planner: Andy Mcleish

Client
Frucor Beverage LTD
Marketing Manager: Luke Rive
Senior Brand Manager: Cormac Van Den Hoofdakker

Production:
DOP: Renaud Maire
Camera: Clint Rarm, Dan Max

Post Production:
Editor: Tim Mauger
Colourist: Pete Ritchie

# vimeo.com/45417241 Uploaded 788K Plays / / 184 Comments Watch in Couch Mode

VJs TV

VJs TV

VJsTV.com
VJsMag.com
VJsLab.com
-----------------------
Launched on 15th December 2012, the easy-to-use website showcases a compilation of over 2000 videos from VJs, designers and artists based around the world. The videos have been painstakingly


+ More

VJsTV.com
VJsMag.com
VJsLab.com
-----------------------
Launched on 15th December 2012, the easy-to-use website showcases a compilation of over 2000 videos from VJs, designers and artists based around the world. The videos have been painstakingly selected to offer you a truly mind-blowing insight into everything from video projection mapping to interactive art. From lumen installations to sonic installations, there's something for everybody on this modern, clean and crisp website. A simple interface with pull-down menus mean you can find the right video within seconds. VjsTV.com, as the name suggests, not only offers an extensive library of the world's best videos but also the unique ad-free TV option : two clicks and you have a continuous full-screen random selection of videos according the category chosen – no breaks, no ads – just a non-stop selection of stunning videos.(channel.vjstv.com)
VJsTV.com is growing fast and adding new videos daily. Upcoming bands, artists and designers are welcome to submit their videos via the website.
VJsTV.com - it's well worth a look!

Share your projects in the VJs TV vimeo Group
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Youtube Channel
youtube.com/user/vjstv

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