Warc Prize for Innovation 2013 - Top Entries

The record-breaking app to get teenagers into McDonald's outlets is summarised on this film by OMD and DDB. Vote for this entry in the Warc Prize for Innovation 2013 by clicking the LIKE button. The full case study of this campaign is available to read on warc.com/prize (subscription required). Non-subscribers can request a free trial at warc.com/trial.

# vimeo.com/64146281 Uploaded 569 Plays 0 Comments

Follow

Warc Prize for Innovation 2013 - Top Entries

Warc

Take our quiz po.st/ZS0S7M to test your knowledge of the Warc Prize entries and you could win an Admap subscription.

View and vote on the top entries from Warc's global case study competition. Terms and Conditions apply: po.st/tN74pS

Shout Box

Heads up: the shoutbox will be retiring soon. It’s tired of working, and can’t wait to relax. You can still send a message to the channel owner, though!

Browse This Channel

Channels are a simple, beautiful way to showcase and watch videos. Browse more Channels.