"Investors continue to operate within a market infrastructure and investment ecosystem where incentives do not generally balance social, environmental and economic impact. Impact investing -- an investment approach intentionally seeking to create both financial return and social impact that is actively measured -- has been lauded as an emerging investment approach with the potential to reconcile key shortcomings in the traditional financial markets.
Impact investing is inherently a multistakeholder issue -- from investors deploying the capital, to entrepreneurs putting the capital to work, to individuals and communities seeing the impact on their families and environment.

Yet despite its potential, less than US$40 billion of capital has been committed to impact investments out of tens of trillions in global capital. How can impact investing go mainstream?

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World Economic Forum

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