Wilson Farm

A short film on the Essex County Greenbelt Association done in September, 2011. It commemorates the 50th Anniversary of E.C.G.A.

Copyright 2011, Bait & Tackle Ad Company, All Rights Reserved. Chad Carlberg, Director. Jesse Doherty, Producer.
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Wilson Farm

Peter, Tony & Co.
(1-3) The first examples are documentary-style marketing pieces. I like the Kitchen Views ad because it weaves that combo of direct messaging with building identification and trust (the viewer sees themselves in the couple and likes…


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Peter, Tony & Co.
(1-3) The first examples are documentary-style marketing pieces. I like the Kitchen Views ad because it weaves that combo of direct messaging with building identification and trust (the viewer sees themselves in the couple and likes what they see). We did a campaign of about five or six of these targeting various groups. It was madly successful to the tune of 400% more business traffic after launch. The other two examples are segments of long-format fundraising tools. I include them because they both exhibit some of the same characteristics and were similarly successful.

(4-5) Nationals. These are just big-time spots so I include them. You can see more of this work at productionblue.com (our production house where I spend most of my time these days) I also include them to show our breadth.

(6-10) A combination of local and regional spots (all scripted) that show what we can do and that we can do it across a range of budgets and business types.

*We have a lot of humorous/clever spots but I figured those weren't really relevant so I left them out.

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