CREATE | MARKETING
Boost your business presence with online video marketing.
Create a promo.
Create a promo that inspires people to learn more about your products or services. Get started right away with one of our easy-to-customize promo templates.
Create a review video.
Showcase your reviews and testimonials with a powerful review video that grabs attention and informs. Choose from one of our customizable templates to get started.
Create a sales video.
Making a sales video that promotes your business in a non-salesy way is easy with Vimeo Create’s ready-to-go templates.
Create a video ad.
Vimeo’s sleek advertisement templates empower you to create video advertisements people actually want to watch.
Create a commercial.
Create engaging commercials that tell your story with Vimeo’s marketing video maker. Take your pick from our stunning commercial templates to get started.
How to make free, persuasive marketing videos.
- Select a slick marketing video template.
Make marketing videos without professional design and video editing experience by choosing from Vimeo Create’s library of easy-to-use templates. They’re simple to customize, edit, and add to with just a few clicks.
- Choose from our unlimited stock library.
Add your own graphics, video clips, and images to your videos, or choose from our ample collection of stock images.
- Edit your marketing video with text, filters, and more.
Create professional marketing videos that match your branding and voice by customizing text, colors, messaging, captions, and layouts. From start to finish, Vimeo’s marketing video maker software lets you tweak your videos to perfection.
- Save and share your new video.
Your video is now ready to share with others on your social media platforms or website. Share it directly from our video ad maker with Vimeo’s built-in distribution tools.
Hosting videos on websites can be difficult at times, but with Vimeo it was simple and easy. It fit well in the aesthetic of our website and effortlessly enhanced our online presence.Frank Acosta
Founder of Acosta Tequila
The technicalities of video-making used to hold me back from including more video in my marketing. With Vimeo Create, I can edit still images together to create a video that’s much more straightforward and just as effective.Helena Bajaj Larsen
Founder of Helena Bajaj Larsen
Impressively intuitive. Vimeo Create’s easy-to-use tools [are] perfect for early-stagers like us. We created dynamic video content in minutes without the time suck or high price tag you would expect.Clare Sheehan
Marketing & Operations at Pepper Pantry
Create free marketing videos that inform and convert.
Marketing videos can be the key to increasing sales and interest in your brand – but only if they’re done well. With the help of Vimeo’s marketing video editor and these universal tips and tricks for creating stunning marketing videos, your video content will be ready to wow your customers.
Hook your audience in just a few seconds.
The first few seconds of your video are, by far, the most important. Use your opener to hook your audience with an enticing photo or video clip. You can even use a clip that you’ll use later in the video, if it helps to pique viewers’ interests.
Encourage your audience to take action.
Whether it’s liking your video or clicking another suggested video to watch, your marketing video should always include a call-to-action (CTA) to encourage your viewers to do something more. Place a link to a product tutorial or landing page, ask viewers to subscribe, or suggest a share if they found your content helpful.
Make it work for the sound-off crowd.Not everyone watches videos with the sound on (in fact, 85% of Facebook videos are watched with the sound off). Engage as many people as possible by adding text or captions along with visuals. Use Vimeo’s video ad maker to add captions and subtitles to every scene.
Marketing video frequently asked questions.
- Why is a marketing video important?
- Marketing videos have several purposes. When used right, they can tell your brand’s story, explain how a product works, show your business behind-the-scenes, and build trust with customers. Video content is engaging and easily digestible, making it an excellent platform for showcasing your business.
- How do you make a good marketing video?
- A good marketing video shouldn’t make your audience feel like you’re marketing to them. Instead, focus it on the story you want to tell that will help people learn about your business and what you do. Add eye-catching visuals, compelling messaging, and a storytelling tactic that matches your brand.
- How do I make marketing video content interesting?
- The most important factor in creating an interesting marketing video is authenticity. A genuine video will draw people in organically. While you should use a script to outline and guide your video, don’t rely on it while filming your video. Also, a professional-looking video is sure to capture the attention of viewers more than one that looks pieced together. You can create free marketing videos with professionally designed templates using Vimeo’s marketing video maker.
Create and share marketing videos for free.