Cristina Costantino Plus

New York, NY

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"Cristina is one of those rare account people who knows what an agency's product is – transformative creative ideas. Cristina led a team that transformed Sony Ericsson from a brand that sells handsets to a brand that sells entertainment experiences. With the tools at hand, it's fair to say that she even went so far as to inspire other account handlers, planners, clients – even creatives – to make creative ideas worth talking about." - David Dyer, Deputy Creative Director, iris London