Flud Watches was established in 2007 by a few good men who loved the streetwear scene and good business. In an effort to bring the watch back to its rightful place as one of the ultimate accessories, the concept for Flud was born. Our goal is to create unique, fresh watches for the casual and streetwear scene without the pretentiousness or price tag. Fresh style, nice price, its a simple formula. We could get more wordy, but its not what Flud is about - its all about the watches.