This PSA was produced for the YMCA's spring triathlon for broadcast in the Waynesboro/Staunton, VA area. The idea behind this PSA is to encourage people to try something a little different and push themselves a little harder athletically.
This is the first annual "Tri for the Y" Triathlon, proceeds from the event benefit local charities.
Over-cranking, custom scoring, and color grading were used to create the final version. The spot was shot on the Canon 7d using all Ziess primes.