After many years of paperback editions, the Australasian Writers and Art Directors Association approached us to develop their 2012 AWARD Awards annual as an app, showcasing the region's best creative work in a new and improved digital format.
To fully document every step in the process of creating the AWARD annual, we created this short film. Like Geppetto's Pinocchio, we follow the creation of one of the objects - a robot - from a simple sketch to its wax counterpart within the iPad app.
Created by Future Büro
Directed by Jack De Caluwé
Music: "Hair" by John Sangster
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