(watch full-screen HD on, for best experience)
I concepted and directed this spot for Coach, at Digital Kitchen. We had the task of creating a spot that fit into their print campaign, and worked as something along the lines of a title sequence for a fragrance.
After some initial r&d, the first week of production was just shooting time-lapse flowers blooming, with 6 cameras going at once all day everyday... At the same time we also shot a fair amount of stop motion of paper flowers opening to mix in, see if you can tell which are fake...
Credits: produced @ dk
Director: Jeremy Stuart
CD: Jeremy Stuart / Elliot Lim
ECD: Camm Rowland
Producer: Colin Davis
Editor: Jeremy Stuart, Nate Pence
Graphics: Jeremy Stuart, Elliot Lim
CGI Bottle: Justin Reed, Todd Kumpf, Chad Ashley, Tim Little
Flower DP: Scott Thiele
Music: Expansion Team
Client (at Coach):
Producer: Patti Day
Creative Director: Richard Ferretti