An Interactive pillar designed for Hoog Catharijne, and shopping center in Utrecht. This was an Design project for the USAT (Utrecht School of Art & Technology)(or HKU in Dutch). The project was to design an interactive installation for a particular location. The installation should ad something to the location and should also have an artistic meaning.
This is an concept video of the installation we made for the USAT. The idea behind the project is that the people inside of the shopping center are responsible for the atmosphere in a shopping center rather than a building. The pillar should give the visitors the feeling that they give the pillar energy by their presence and by doing so structuring the building.